A shopper who adds a product to the cart has shown intent, but the sale is not complete. Unexpected costs, forced registration, confusing forms, limited payment choices, slow pages, and…
Improve the Checkout Experience and Reduce Cart Abandonment
How to Choose a Payment Gateway for Your Online Business
The right payment gateway is not simply the provider with the lowest advertised transaction rate. It is the one that fits how your customers pay, how your website is built,…
How Does a Payment Gateway Work? A Guide for Businesses
When a customer clicks “Pay”, several systems have to exchange information before the business can confirm the order. A payment gateway connects the checkout to this wider payment ecosystem. It…
How Digital Payments Are Helping Indian Businesses Grow Online
Digital payments in India are helping businesses sell beyond their local area, collect payments faster and serve customers across websites, apps, WhatsApp, social media and offline counters. For small businesses,…
What Is Friendly Fraud? How Merchants Can Prevent It
What is friendly fraud? Friendly fraud happens when a real customer disputes a legitimate transaction after making or benefiting from the purchase. It is often called first-party misuse or chargeback…
What Is Video KYC? How It Works for Merchant Onboarding
What is Video KYC? Video KYC is a digital identity-verification process where a person completes know-your-customer checks through a live, recorded, consent-based video interaction. RBI uses the term V-CIP, or…
Abandoned Cart Recovery Guide for Merchants
What is abandoned cart recovery? Abandoned cart recovery is the process of bringing back shoppers who add items to cart but do not complete the purchase. It includes reminder emails,…
UPI AutoPay Mandate: How to Enable for Subscriptions
What is a UPI AutoPay mandate? A UPI AutoPay mandate is a customer authorization that allows recurring debits through the UPI ecosystem. It is designed for use cases such as…
Turn AI Chats into Revenue with PayU’s Agentic Commerce Rails
Did you know 83% of Indians rely on AI for shopping decisions, as per ET BrandEquity? Customers now simply ask AI what to buy. It shortlists options, builds confidence, and the decision is made…
Why Secure Online Payments Matter for Customer Trust
Customers are more likely to complete a purchase when the payment page feels safe. A secure payment gateway helps protect card, UPI, wallet and net banking transactions while giving buyers…