Payu Affordability Suite
Turn “not now” into “paid now”
Give your business a competitive edge with EMI, BNPL, Offer Engine, and Affordability Widget—designed to boost conversions and grow your average order value.
Why You Need Affordability Built Into Your Checkout
Let your customers choose how to pay.
Unlock new customer segments
Drive conversions with personalized offers
Widest payment mode coverage with 35+ issuers
One solution for web, app, QR, and POS
Affordability that fits every business
From travel to tuition, healthcare to gadgets—boost your sales with EMIs, BNPL, and personalized offers.
Ecommerce
Increase order value and reduce cart drop-offs with EMI, BNPL, and Pay Later options.
Consumer Electronics & Appliances
Convert price-conscious shoppers by making high-value gadgets and appliances more affordable.
EdTech
Make course fees more accessible with EMIs and reduce dropout or payment delays.
Hospitality & Travel
Boost bookings and attract more customers with Pay Later options on flights, hotels & holidays.
Everything you need to offer flexible payments
From EMIs to exclusive offers—give your customers more ways to pay, and more reasons to buy.
EMI
Let your customers convert big purchases into small, manageable payments using credit cards, debit cards, or cardless EMI options. No more drop-offs at checkout.
Explore More
Buy Now, Pay Later (BNPL)
Let shoppers buy what they want today and pay for it later. Great for improving conversions and average order values—especially for high-ticket products.
Explore More
Offer Engine
Drive more sales with personalized offers at checkout and WhatsApp coupons sent directly to your customers—designed to boost conversions and repeat purchases.
Explore More
Affordability Widget
Show EMI options and offers directly on product and checkout pages. Help shoppers make faster, more confident purchase decisions and reduce cart abandonment.
Explore More