Powering India’s Top Startups, From Seed funding to IPO

The program is open to early-stage startups across sectors, including bootstrapped, incubated, angel-funded, and VC-funded companies. If you're building a product or service in India and are looking to grow your business, PayU for Startups is designed for you.

No, there is no program fee to join PayU for Startups. Our goal is to support founders by providing tools, credits, and access to the PayU ecosystem — without charging an entry fee.

No, PayU does not take any equity for startups joining the program. This is a non-dilutive initiative — designed to empower founders, not take ownership. However, some advanced programs like InFINity Accelerator may involve optional investment opportunities, depending on eligibility and mutual interest.

Please fill out the contact form on our website. Our team will get back to you within 2–3 working days. If you're already part of the program, your dedicated account manager will be your primary point of contact.