Imagine this: a potential customer is browsing your website. They’ve found the perfect item, added it to their cart, and even made it to the checkout page. Everything seems perfect—but then, they disappear. No payment. No sale.
How many times have you seen customers leave your site without completing a purchase? It’s frustrating, right? Studies show that 7 out of 10 shoppers abandon their carts before completing a purchase. So, what’s causing them to leave?
TL;DR
Did you know 70% of shoppers abandon their carts? Long checkouts, missing offers and missing preferred payment options often frustrate customers and lead to drop-offs.
With PayU Commerce Pro, make online shopping simple. Let customers log in with just their phone number and OTP and speed up checkouts with pre-filled addresses.
Boost sales by offering personalized deals and highlighting payment methods your customers prefer. And, manage returns effortlessly with our advanced RTO Suite.
Make shopping easy for your customers and grow your D2C business.
Get started with PayU Commerce Pro today!
Why Customers Leave Carts
Forced Account Creation: 26% of shoppers leave when forced to sign up.
Manual Address Entry: Typing details frustrates rushed buyers.
Complex Checkout: 87% drop off due to too many steps.
No Personalized Offers: 48% of shoppers drop off if they can’t find discounts or deals
Payment Issues: No preferred payment options = lost sales.
Let’s walk through the checkout journey of a customer and understand the pain points that drive shoppers away.
The Checkout Journey
The Login Hassle: According to Baymard Institute, customers drop off when forced to create an account. Customers don’t have the patience to fill in passwords.
Address Entry: Manually typing an address feels like a chore. The longer it takes, the more customers question if the purchase is worth it.
Complicated Checkout: 87% of shoppers say they leave because the checkout is too complicated. The customer is taken through multiple pages which feels like jumping through hoops just to pay.
No Personalized Offers: 48% of shoppers expect offers or discounts during checkout. Without it, they second-guess: “Maybe I’ll wait for a sale.”
Preferred Payment Options Missing: 69% of shoppers will ditch the cart if their preferred payment method isn’t available. It’s a hassle for customers to add new cards and sometimes payments fail.
Slow Refunds and Cancellations: Delivery delays, wrong addresses, and slow refunds lead to high Return-to-Origin (RTO) rates. This makes them lose trust in your business.
The Commerce Pro Solution for Drop-offs
OTP Login: Quick login with OTP—no account needed.
Pre-filled Addresses: Auto-filled address details for faster checkout.
One-Page Checkout: Address, payment, and order summary—all on one page.
Personalized Offers: Encourage customers to buy with tailored discounts.
Smart Payments: Show customers their preferred payment options.
Cart Recovery: Send reminders and offers to win back lost shoppers.
Instant Updates: Instant order updates and easy COD processing.
RTO Protection: Reduce returns & disable COD for high RTO risk shoppers.
The Commerce Pro Solution
Now, imagine a solution that addresses all these pain points in one go. With Commerce Pro, you can provide a seamless, user-friendly checkout experience that turns drop-offs into completed sales, while also protecting your revenue from issues like RTO.
1. OTP Login
Forget passwords! Customers can log in with a simple OTP. No account creation, no credentials to remember—just a few taps, and they’re in.
2. Pre-filled Addresses
Why make customers type? Commerce Pro pre-fill addresses for first- time customers from PayU’s extensive network for quick orders & repeat purchases.
3. Single Page Checkout
No more endless clicks. Commerce Pro’s single-page checkout shows address, suggested payment options, and order summary in one place—fewer steps, fewer drop-offs.
4. Personalized Offers with the Offer Engine
A small nudge can seal the deal. Commerce Pro’s Offer Engine lets you personalize discounts and promotions, giving customers the final push to complete their purchase.
5. Smart Payment Recommendation
With Commerce Pro, personalize the checkout experience by recommending preferred payment options & reduce drop-offs.
6. Automated Abandoned Cart Recovery
Did a customer leave without buying? Commerce Pro helps recover lost sales by automatically sending reminders, personalized offers, or stock updates.
7. Reassuring Notifications
The moment a customer places an order; they get an instant confirmation notification. For COD, Commerce Pro ensures payments are processed easily, reducing returns.
8. Easy Return Management: With Commerce Pro, reduce returns by validating addresses, offering real-time tracking, and providing easy refunds. Flag high-risk orders, encourage prepaid payments with discounts or COD fees. Track the impact of reduced RTO on your sales easily.
With these features, you can minimize returns, save costs, and deliver a better shopping experience to your customers.
Your Partner in Seamless Checkout
A smooth checkout builds trust and keeps customers coming back. With Commerce Pro, remove the pain points that lead to drop offs and offer a personalized experience your customers will love.
Commerce Pro helps you create a reliable, efficient, customer-first model that drives growth for D2C businesses.
Say goodbye to abandoned carts and hello to more conversions. Let’s make every checkout count!
Unlock a Seamless Checkout Experience and Boost Your Conversions Today!
