{"id":7921,"date":"2020-01-13T17:05:43","date_gmt":"2020-01-13T11:35:43","guid":{"rendered":"https:\/\/blog.payumoney.com\/?p=7921"},"modified":"2026-03-26T12:16:48","modified_gmt":"2026-03-26T06:46:48","slug":"payu-acquires-paysense-for-185-mn","status":"publish","type":"post","link":"https:\/\/payu.in\/blog\/payu-acquires-paysense-for-185-mn\/","title":{"rendered":"PayU Acquires PaySense for $185 MN to Strengthen its Credit Business in India"},"content":{"rendered":"\n

What a way to start the new decade! We are glad to share with you all\nthat PayU has acquired a controlling stake in consumer lending startup PaySense\nat a valuation of $185 million. Furthermore, PayU is planning to merge the\nbusiness operations of its two companies \u2013 Paysense and LazyPay – to build a\nfull-stack digital lending platform in India. <\/em><\/p>\n\n\n\n

\"PayU_PaySense\"<\/figure><\/div>\n\n\n\n

Beginning\nthe year 2020 with a bang, PayU is planning to merge operations of our consumer\nlending business LazyPay with PaySense, India\u2019s fastest growing digital credit\nplatform. The combination will bring together two highly complementary\ncompanies, to better serve our customers. <\/p>\n\n\n\n

This\nmerger takes us one step closer to achieving PayU\u2019s long term vision of\norchestrating a fintech ecosystem in India, by partnering with the right\ncompanies and offering multiple financial services. <\/p>\n\n\n\n

PayU will inject a total of upto $200M in the newly-merged enterprise PaySense; $65M of the total amount will be immediately invested, while the balance will be infused in the next 24 months.<\/strong><\/p><\/blockquote>\n\n\n\n

Benefits for Customers<\/strong><\/h2>\n\n\n\n

While\nIndia\u2019s banked population has more than doubled since 2011 to over 80%, credit\nbureau coverage is still limited. By pooling the strengths of PayU, LazyPay and\nPaysense, the combined entity will be able to reach out to more new-to-credit\nIndians, who have a strong appetite for credit.<\/p>\n\n\n\n

PayU\nhas a deep understanding of consumer backgrounds, insights into their purchase\nbehavior and affluence levels thanks to our payment gateway business. LazyPay\nhas expertise in driving customer acquisition and engagement and PaySense\u2019s\nforte is strong analytics, tech & risk management capabilities. Together, we\nwill build one unique platform successfully serving the needs of people who\nrequire credit to power their aspirations. <\/p>\n\n\n\n

Leaders Speak\n<\/strong><\/h2>\n\n\n\n

Siddhartha Jajodia, Global Head of Credit, PayU said, \u201cTechnology has the power to completely transform people\u2019s access to financial services and the credit market in India is ripe for further digital disruption. This merger is the next step in our journey as we accelerate our vision for credit in India. We\u2019re delighted to welcome Prashanth and his experienced team as we integrate this fast-growing business and build a full-stack digital lending platform aligned with PayU\u2019s overall plan of orchestrating a broader fintech ecosystem in the region.\u201d<\/strong><\/em><\/p><\/blockquote>\n\n\n\n

Prashanth Ranganathan, Founder and CEO, PaySense added, \u201cProviding more Indian consumers with access to credit is crucial to helping individuals grow and succeed. PayU is a natural partner for us as we both strive to make finance more simple, accessible and transparent. We\u2019re excited to start bringing our personal loan product to more consumers throughout India and truly democratise credit.\u201d<\/strong><\/em><\/p><\/blockquote>\n\n\n\n

\"\"
PaySense\u2019s Prashanth Ranganathan (L) and PayU\u2019s Siddhartha Jajodia pose for a picture<\/em> <\/figcaption><\/figure>\n\n\n\n

PayU\u2019s\nunified digital credit platform will enable third parties such as banks, NBFCs\nand alternate lenders to co-lend and grow assets. It will also enable borrowers\nto access credit whenever and wherever they need it, in a digital and seamless\nway. <\/p>\n\n\n\n

As a part of\nthe deal, Prashanth Ranganathan, currently PaySense CEO will lead PayU\u2019s credit\nbusiness in India as the CEO of the new enterprise. <\/p>\n\n\n\n

Read the full media coverage on The Economic Times<\/a>, The Times of India<\/a>, ET BFSI<\/a>, ET-Brand Equity<\/a>, Live Mint<\/a>, Fortune<\/a>, The Hindu Business Line<\/a>, Business Standard<\/a>, The Financial Express<\/a>, CNBC TV 18<\/a>, Inc42<\/a>, Your Story<\/a>, Entrepreneur<\/a>, and Moneycontrol<\/a>.<\/p>\n\n\n\n

The Road Ahead <\/strong><\/h2>\n\n\n\n

At PayU, our investments are driven by our focus on developing new capabilities that better serve our customers, giving them access to products that best suit their local needs. There is great synergy between the businesses and by leveraging it, PayU and PaySense will be able to use their strengths to reach out to the underserved customers, bringing us one step closer to a world without financial borders, in which everyone can prosper. <\/p>\n\n\n\n

We are\nhopeful of many such acquisitions and developments in the future. To know more about\nour innovations and products, <\/p>\n\n\n\n

\"Sign_Up_on_PayU\"<\/a><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"

What a way to start the new decade! We are glad to share with you all that PayU has acquired a controlling stake in consumer lending startup PaySense at a…<\/p>\n","protected":false},"author":31,"featured_media":14861,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[584,392],"tags":[708,638,808,809,807,736],"yoast_head":"\nPayU Acquires PaySense for $185 MN to Strengthen its Credit Business in India - PayU Blog<\/title>\n<meta name=\"description\" content=\"What a way to start the new decade! 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