![\"\"](\"\/wp-content\/uploads\/2019\/07\/Webforms_IG-321x1024.jpg\"){kind=spacer}
<\/figure><\/div>\n\n\n\nBest Web Forms for Lead Generation <\/h2>\n\n\n\n
1.Sign Up Forms <\/strong><\/p>\n\n\n\n A sign up form should be simple and should ask for as less information as possible. <\/strong>According to data, multi-step forms convert 86% higher.<\/p>\n\n\n\n At PayU, we keep it minimalistic with our multi-step lead generation form. However, instead of \u201cSign Up\u201d, we thought of using words that best describe what a user is about to do. When someone clicks on \u201cCreate Account<\/a>\u201d, they are asked to enter their email ID. After they do that, they are taken to the next landing page wherein they are asked to fill a few more necessary fields such as their Name and Phone Number. <\/p>\n\n\n\n We made sure that our sign up form matches our brand\u2019s aesthetic of being the most secure payment gateway<\/a><\/strong> and included a one-step verification process with an OTP being sent to user’s registered mobile number. <\/p>\n\n\n\n 2.Contact Us\/Support Forms<\/strong><\/p>\n\n\n\n This is the most important web form for your customers! Therefore, make sure it is easy to find on your website. It should be prominently placed. While we would suggest having a short form and provide your email ID for further assistance, another way to do it is by having a \u201cchat\u201d with your customer. <\/p>\n\n\n\n We have \u201cPayU help center<\/a>\u201d platform wherein our site visitors can \u201cchat with PayU Buddy\u201d and find answers to their queries. It is a simple yet interactive platform where users can raise concerns, get answers and also track their queries. It starts by clicking on the CTA asking if you are a PayU merchant or not. <\/p>\n\n\n\n 3. Pop Ups<\/strong><\/p>\n\n\n\n Pop Up forms are one of the best ways of boosting conversions. Make sure that the content on the pop-up form is clear enough to tell the site visitor what to do and why! A pop up can be of anything from providing a free e-book to information on the latest updates. <\/p>\n\n\n\n Have a look at the pop-up PayU site visitors receive as soon as they login into our dashboard:<\/p>\n\n\n\n First, the pop up starts with \u201cIntroducing New Help Portal\u201d which gives our site visitors a reason to respond because it is something that might help them.<\/p>\n\n\n\n Second, the form does not require the user to enter\nany information about them. There is a bright orange CTA that we have placed\nright at the center of our pop up that will take them to our landing page. <\/p>\n\n\n\n 4. Free Trials\/Download Forms <\/strong><\/p>\n\n\n\n According to data, 62% of companies get 10% or more of their business from free trials.<\/strong> Having an interactive free trial or download form can drive your site visitors to your website and convert them into leads. Place your free trial\/download offers between your blogs or on your website prominently. Free trial forms are a great incentive for people to sign up! <\/p>\n\n\n\n The secret is to give them something they can\u2019t resist! Something that helps them to grow their business. For instance, PayU offers a free download of its ebooks with just a few simple steps of entering the name, phone, and email id. <\/p>\n\n\n\n Also, we have placed the link of this ebook<\/a> free trial landing page in between relevant blogs, to increase the leads from ebook downloads. <\/p>\n\n\n\n![\"\"](\"\/wp-content\/uploads\/2019\/07\/Dashboard-1024x491.jpg\")
<\/figure><\/div>\n\n\n\n![\"\"](\"\/wp-content\/uploads\/2019\/07\/Dashboard-2-1024x490.jpg\")
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![\"Free_Trial_Forms\"](\"\/wp-content\/uploads\/2019\/07\/4-1.png\")
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<\/figure><\/div>\n\n\n\n![\"Sign_Up_PayUmoney\"](\"\/wp-content\/uploads\/2019\/07\/signup-10.png\")
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