{"id":3855,"date":"2018-07-10T15:30:37","date_gmt":"2018-07-10T10:00:37","guid":{"rendered":"https:\/\/blog.payumoney.com\/?p=3855"},"modified":"2025-10-05T00:34:55","modified_gmt":"2025-10-04T19:04:55","slug":"importance-of-customer-feedback","status":"publish","type":"post","link":"https:\/\/payu.in\/blog\/importance-of-customer-feedback\/","title":{"rendered":"Importance Of Customer Feedback To Increase Your Sales!"},"content":{"rendered":"<p style=\"text-align: justify;\">Finalising wedding spaces, vendors, boutiques, movie tickets, best service providers and much more, the &#8220;check the review first&#8221; bug has bitten us hard.\u00a0History states 70% of customers rely on online reviews to make any product purchase in the modern age. \u00a0Online reviews worked for Rohan, an upcoming event management specialist. For his first project: a big-fat-Indian wedding, Rohan, and his team were flooded with appreciation and their business cards were all sold out! The guests were so impressed by the decor and arrangements, that they went on social media, Google, and other online spaces to write testimonials about the wedding. \u00a0Soon, Rohan&#8217;s calendar was full of events and less time to breathe! This is the power and importance of customer feedback, reviews, and appreciation.<\/p>\n<h2><a href=\"https:\/\/goo.gl\/y4ac4S\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3619\" src=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/06\/CTA.png\" alt=\"payumoney signup\" width=\"201\" height=\"73\" srcset=\"https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/06\/CTA.png 500w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/06\/CTA-300x109.png 300w\" sizes=\"(max-width: 201px) 100vw, 201px\" \/><\/a><\/h2>\n<p style=\"text-align: justify;\">Online\u00a0customer feedback is the\u00a0ultimate marketing tool, which\u00a0can\u00a0either make or break your business!\u00a0In this blog, we will focus on the importance of customer feedback and\u00a0how it helps shoot up your sales almost instantly.<\/p>\n<h2><span style=\"color: #43c6ac;\">Importance Of Customer Feedback<\/span><\/h2>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/07\/benefits_of_customer_feedback_infographics-1.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3891 \" src=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/07\/benefits_of_customer_feedback_infographics-1-431x1024.png\" alt=\"why are customer reviews important\" width=\"518\" height=\"1231\" srcset=\"https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/benefits_of_customer_feedback_infographics-1-431x1024.png 431w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/benefits_of_customer_feedback_infographics-1-126x300.png 126w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/benefits_of_customer_feedback_infographics-1-768x1823.png 768w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/benefits_of_customer_feedback_infographics-1.png 1022w\" sizes=\"(max-width: 518px) 100vw, 518px\" \/><\/a><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #43c6ac;\"><span class=\"TextRun SCXW242436079\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW242436079\">Best\u00a0<\/span><\/span><span class=\"TextRun SCXW242436079\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW242436079\">Ways\u00a0<\/span><\/span><span class=\"TextRun SCXW242436079\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW242436079\">To<\/span><\/span><span class=\"TextRun SCXW242436079\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW242436079\">\u00a0<\/span><\/span><span class=\"TextRun SCXW242436079\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW242436079\">Collect\u00a0<\/span><\/span><span class=\"TextRun SCXW242436079\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW242436079\">Customer<\/span><\/span><span class=\"TextRun SCXW242436079\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW242436079\">\u00a0Feedback<\/span><\/span><\/span><\/h2>\n<blockquote><p><strong><span class=\"TextRun SCXW17874876\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW17874876\">A<\/span><\/span><span class=\"TextRun SCXW17874876\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW17874876\">\u00a0satisfied consumer<\/span><\/span><span class=\"TextRun SCXW17874876\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW17874876\">\u00a0is the best person to share\u00a0<\/span><\/span><span class=\"TextRun SCXW17874876\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW17874876\">your success stories!<\/span><\/span><\/strong><\/p><\/blockquote>\n<p style=\"text-align: justify;\"><span class=\"TextRun SCXW116722619\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW116722619\"><br \/>\n<iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/kyuCZ0Ydc8s\" width=\"800\" height=\"450\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><\/iframe><br \/>\nExperts say that to be exclusive, be inclusive. So, when customers or buyers are asked to pour in their feedback or reviews for your service or products they feel highly valued and inclusive. This sense of inclusion engraves deep trust and loyalty in the customers in the long run.\u00a0There are multiple ways to include customers in your business growth at several stages.<\/span><\/span><\/p>\n<p style=\"text-align: justify;\"><span class=\"TextRun SCXW116722619\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW116722619\"><strong>Pro-tip:<\/strong> The best mix is that of traditional and modern ways!<\/span><\/span><\/p>\n<p><a href=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/07\/importance_of_customer_feedback_infographic-1.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3890 \" src=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/07\/importance_of_customer_feedback_infographic-1-437x1024.png\" alt=\"importance of customer feedback\" width=\"526\" height=\"1233\" srcset=\"https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/importance_of_customer_feedback_infographic-1-437x1024.png 437w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/importance_of_customer_feedback_infographic-1-128x300.png 128w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/importance_of_customer_feedback_infographic-1-768x1800.png 768w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/importance_of_customer_feedback_infographic-1.png 1022w\" sizes=\"(max-width: 526px) 100vw, 526px\" \/><\/a><\/p>\n<h3 style=\"text-align: justify;\"><span style=\"text-decoration: underline;\"><span class=\"TextRun SCXW73680873\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW73680873\">A<\/span><\/span><span class=\"TextRun SCXW73680873\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW73680873\">) Traditional Ways\u00a0<\/span><\/span><span class=\"EOP SCXW73680873\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/span><\/h3>\n<h4 style=\"text-align: justify;\"><span class=\"TextRun SCXW16220482\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW16220482\">1<\/span><\/span><span class=\"TextRun SCXW16220482\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW16220482\">.\u00a0<\/span><\/span><span class=\"TextRun SCXW16220482\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW16220482\">Phone calls<\/span><\/span><span class=\"EOP SCXW16220482\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h4>\n<p style=\"text-align: justify;\">Remember the days when your landline would ring and a lady from a telecom service provider or leading brands like AquaGuard would ask a few questions about their services and products? It still happens and it still works! Making phone calls to customers is a good business practice as it brings you up\u00a0and personal with them. Listening to your customers keenly makes you aware of their tone, gives a fair idea about their happiness or resentment with the product and also lets you build a rapport with them.<\/p>\n<p>However, there are a few guidelines to keep in mind while making use of this tradition:<\/p>\n<ul>\n<li><strong>Best timings:<\/strong> 08:00 am &#8211; 09:00 am and 04:00 pm &#8211; 05:00 pm<\/li>\n<li><strong>Best days:<\/strong> Wednesdays and Thursdays<\/li>\n<\/ul>\n<p style=\"text-align: center;\"><a href=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/07\/sales-calls-1-compressor.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3880\" src=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/07\/sales-calls-1-compressor.png\" alt=\"importance of customer feedback best time to call\" width=\"858\" height=\"629\" srcset=\"https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/sales-calls-1-compressor.png 858w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/sales-calls-1-compressor-300x220.png 300w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/sales-calls-1-compressor-768x563.png 768w\" sizes=\"(max-width: 858px) 100vw, 858px\" \/><\/a><em>Image Source: CallHippo<\/em><\/p>\n<ul>\n<li><strong>Best duration:<\/strong> 5 mins minimum and 12 mins maximum<\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">It is absolutely alright that your customers do not answer your call, slam the phone down or show less interest in your call. You need to be persistent and patient with them. The latest research suggests that making 6 calls to your customers over a span of 90 days is healthy.\u00a0<\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/07\/sales-calls-2-compressor.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3881\" src=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/07\/sales-calls-2-compressor.png\" alt=\"importance of customer feedback best practice\" width=\"808\" height=\"436\" srcset=\"https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/sales-calls-2-compressor.png 808w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/sales-calls-2-compressor-300x162.png 300w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/sales-calls-2-compressor-768x414.png 768w\" sizes=\"(max-width: 808px) 100vw, 808px\" \/><\/a><em>Image Source: CallHippo<\/em><\/p>\n<h4 style=\"text-align: justify;\">2. Emailers<\/h4>\n<p style=\"text-align: justify;\">The most commonly used method of getting online\u00a0customer\u00a0feedbacks\u00a0are\u00a0&#8220;Detailed\u00a0surveys&#8221;. 86% of professionals prefer emails for business communications and 89% marketers use emails as a primary channel for lead generation.\u00a0A perfect emailer is the one which has:<\/p>\n<ul>\n<li><strong>Best and catchy subject lines:<\/strong> Eg: Take our survey &amp; win prizes, We want to hear your thoughts?, Have something to say? Say it here, etc.<\/li>\n<li><strong>To-the-point body content:<\/strong> For surveys, avoid spending space on introducing your company or being too wordy about the topic. Get to the point swiftly.<\/li>\n<li><strong>Highly interactive and engaging surveys:<\/strong> Ask a maximum of 10 best questions which are both open-ended (eg: rate on the scale of 1-5) and closed-ended (eg: what more do you expect from our service?).<\/li>\n<\/ul>\n<h4 style=\"text-align: justify;\">3. Couriers\/Post<\/h4>\n<p style=\"text-align: justify;\">You might wonder that in 2018 why\u00a0anyone would\u00a0use couriers or posts or mails for customer feedback leaving online surveys aside?! Prestigious and legacy brands make use of couriers to maintain their tradition, exclusivity, and\u00a0personalization. Just like phone calls, sending survey couriers to customers make them feel more inclusive and highly valued. One drawback of this particular way is, it involves cost and time investment from both ends: your end and your customers end.<\/p>\n<h3 style=\"text-align: justify;\"><span style=\"text-decoration: underline;\"><strong>b) Modern Ways\u00a0\u00a0<\/strong><\/span><\/h3>\n<h4 style=\"text-align: justify;\">1. Website Survey\u00a0Form<span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0&amp; Feedback Form<\/span><\/h4>\n<p style=\"text-align: justify;\">Typically a <strong>website survey form<\/strong> is a detailed and very detailed piece of design specially crafted to peep inside the minds of customers. In a website survey form, you can include the overall experience instead of just interrogating about a particular product feature before or after launching it. Usually, \u00a0websites redirect customers to another landing page comprising of a survey form.<\/p>\n<p><a href=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/07\/website_forms_customer_feedback.jpg\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3899\" src=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/07\/website_forms_customer_feedback.jpg\" alt=\"importance of customer feedback web survey pop up\" width=\"1300\" height=\"800\" srcset=\"https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/website_forms_customer_feedback.jpg 1300w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/website_forms_customer_feedback-300x185.jpg 300w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/website_forms_customer_feedback-768x473.jpg 768w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/website_forms_customer_feedback-1024x630.jpg 1024w\" sizes=\"(max-width: 1300px) 100vw, 1300px\" \/><\/a><\/p>\n<p style=\"text-align: center;\">Image Source: SurveyLegend<\/p>\n<p><strong>Quick Takeaways:<\/strong><\/p>\n<ul>\n<li>Ask 5-10 questions only in website survey form to avoid customers fleeing away or increase in bounce rates<\/li>\n<li>Optimize your website with less load time. Make sure it is mobile savvy as well<\/li>\n<li>Test your forms before you make them live<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Customer feedback via <strong>feedback forms\u00a0<\/strong>is well structured and precise than website survey forms. The questions are mainly close-ended, which makes it quick to answer. They could be in the form of pop-up, a static feedback form at the bottom of the website in the sidebar or in individual product or service pages.\u00a0CleverTap, Survey Monkey, Mailchimp are useful tools to create and run web-survey forms.<\/p>\n<p><a href=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/07\/Feedback_form_collage.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3901\" src=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/07\/Feedback_form_collage.png\" alt=\"Surveys by Feedback Cat, importance of customer feedback\" width=\"553\" height=\"321\" srcset=\"https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/Feedback_form_collage.png 553w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/Feedback_form_collage-300x174.png 300w\" sizes=\"(max-width: 553px) 100vw, 553px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><em>Image Source:\u00a0<span class=\"TextRun SCXW135081795\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW135081795\">Surveys by Feedback Cat &amp; Google Adwords<\/span><\/span><\/em><\/p>\n<p><strong>Quick Takeaways:<\/strong><\/p>\n<ul>\n<li>Make it a point to respond to feedback\u00a0as soon as possible. This helps to build business value &amp; credibility<\/li>\n<li>Introduce a customer care agent or a chatbot to collect feedback to churn the feedback process faster<\/li>\n<\/ul>\n<h4 style=\"text-align: justify;\">2. Social Media Reviews<\/h4>\n<p style=\"text-align: justify;\">With all said and done about\u00a0social media&#8217;s reachability, accessibility, easy to use nature, we cannot leave it untouched when it comes to customer feedback! Getting customer feedback\u00a0on social media is fairly simple as the users are pro-active and more welcoming than rest of the channels.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2017\/08\/Screen-Shot-2017-07-31-at-4.27.25-PM.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1900\" src=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2017\/08\/Screen-Shot-2017-07-31-at-4.27.25-PM.png\" alt=\"customer reviews\" width=\"509\" height=\"397\" srcset=\"https:\/\/payu.in\/blog\/wp-content\/uploads\/2017\/08\/Screen-Shot-2017-07-31-at-4.27.25-PM.png 509w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2017\/08\/Screen-Shot-2017-07-31-at-4.27.25-PM-300x234.png 300w\" sizes=\"(max-width: 509px) 100vw, 509px\" \/><\/a><em>Image Source: Facebook<\/em><\/p>\n<p style=\"text-align: justify;\">At first, you need to figure which social media channel works best for your product or service. You can use Google Analytics to\u00a0retrieve\u00a0such specific information. Learn\u00a0<strong><a href=\"https:\/\/goo.gl\/d73WSB\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #43c6ac;\">how to use Google Analytics<\/span><\/a><\/strong>\u00a0to find out the site that drives the most traffic.\u00a0Here\u00a0are\u00a0some wise\u00a0words from\u00a0<strong><span style=\"color: #43c6ac;\"><a style=\"color: #43c6ac;\" href=\"https:\/\/blog.loopyloyalty.com\/11-tips-to-encourage-customers-to-leave-reviews-for-your-business-online-5969ea895637\" target=\"_blank\" rel=\"noopener\">Doron Vermaat<\/a><\/span><\/strong>\u00a0on the\u00a0same:<span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p>[bctt tweet=&#8221;Consider asking your fans or followers on Facebook and Twitter to review your business once every while. You will have to open yourself up to criticism from people but it could be an effective way to build up a volume of reviews.&#8221; &#8211; Doron Vermaat username=&#8221;&#8221;]<\/p>\n<p><strong>Quick Takeaways:<\/strong><\/p>\n<ul style=\"text-align: justify;\">\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"18\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\">Turn on your &#8216;review&#8217; tab. Only then your customers will be able to give their feedback<\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"18\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\">Respond quickly to customer feedback. This will keep you in their good list!<span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"18\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\">Make use of Twitter and Facebook polls to engage your customers better and receive the\u00a0best results<\/li>\n<\/ul>\n<h4 style=\"text-align: justify;\"><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">3. <\/span>Suggestion Boards<\/h4>\n<p style=\"text-align: justify;\">If you have noticed,\u00a0every\u00a0established\u00a0business\u00a0has\u00a0&#8220;Suggestion\u00a0Board&#8221;. It is a community where customers come to share their grievances and give their feedback. a suggestion board is an open platform where anyone can address these feedbacks or grievances with their expertise.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/07\/suggestion_boards_customer_feedback-1.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3888\" src=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/07\/suggestion_boards_customer_feedback-1.png\" alt=\"Atlassian_suggestion_board_customer_feedback\" width=\"735\" height=\"430\" srcset=\"https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/suggestion_boards_customer_feedback-1.png 735w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/suggestion_boards_customer_feedback-1-300x176.png 300w\" sizes=\"(max-width: 735px) 100vw, 735px\" \/><\/a><em>Image Source:\u00a0<span class=\"TextRun SCXW252208133\" lang=\"EN-US\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCXW252208133\">Atlassian<\/span><\/span><span class=\"EOP SCXW252208133\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/em><\/p>\n<p><strong>Quick Takeaways:<\/strong><\/p>\n<ul>\n<li><span style=\"font-size: 16px; text-align: justify;\">Stick to keeping the\u00a0board\u00a0easy to navigate and use. <\/span><\/li>\n<li><span style=\"font-size: 16px; text-align: justify;\">Include\u00a0features\u00a0that\u00a0make\u00a0it easy to sort the most popular ideas<\/span><\/li>\n<li><span style=\"font-size: 16px; text-align: justify;\">Wait till you\u00a0get a\u00a0good number of customer feedback to\u00a0analyze\u00a0the result<\/span><\/li>\n<\/ul>\n<h4 style=\"text-align: justify;\">5. Live Chat For Customer Feedback<span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:40,&quot;335559739&quot;:0,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h4>\n<p style=\"text-align: justify;\">Installing\u00a0a\u00a0live\u00a0chat feature\u00a0on your website helps your customers to reach out\u00a0any\u00a0time for\u00a0issues or feedbacks.\u00a0<span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<blockquote><p>\u00a044%\u00a0of online shoppers felt that\u00a0is the best\u00a0feature\u00a0in\u00a0an\u00a0e-commerce website.<\/p><\/blockquote>\n<p style=\"text-align: center;\"><a href=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/07\/olark_customer_feedback_tool.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3870\" src=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/07\/olark_customer_feedback_tool.png\" alt=\"olark_customer_feedback_tool\" width=\"343\" height=\"404\" srcset=\"https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/olark_customer_feedback_tool.png 437w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/07\/olark_customer_feedback_tool-255x300.png 255w\" sizes=\"(max-width: 343px) 100vw, 343px\" \/><\/a><em>Image Source: Olark<\/em><\/p>\n<p style=\"text-align: justify;\">It is a\u00a0convenient\u00a0and affordable way to fix\u00a0customer issues\u00a0from providing\u00a0refund status to product\u00a0availability. Live Chat helps you understand the most asked questions or repeated issues. This gives you enough time clarity on what needs to be fixed or addressed on priority. Live chat provides instant gratification to your customers.<\/p>\n<p><strong>Quick Takeaways:<\/strong><\/p>\n<ul>\n<li style=\"text-align: justify;\">\u00a0Check whether the Live chat feature is evidently visible on your website or other pages<\/li>\n<li style=\"text-align: justify;\">Be quickly responsive<\/li>\n<li>you can use chatbots too instead of hiring a chatter!<\/li>\n<\/ul>\n<h2 style=\"text-align: justify;\"><span style=\"color: #43c6ac;\">Must-Have Customer Feedback Tools\u00a0<\/span><\/h2>\n<p style=\"text-align: justify;\" aria-level=\"4\">The importance of\u00a0customer feedback tool lies in the fact that\u00a0customer-centric companies are 60% more profitable than those that are\u00a0not. Here is a list of some of the free and paid customer feedback tools which can help you and your customer simplify the whole feedback process:\u00a0\u00a0<span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:40,&quot;335559739&quot;:0,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li data-leveltext=\"%1.\" data-font=\"Calibri\" data-listid=\"22\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b>Free Online Customer Feedback Tools:\u00a0<\/b>Typeform,\u00a0SurveyMonkey, Google Forms,\u00a0Surveys by Feedback Cat,\u00a0UserReport(you can directly create survey forms using these tools)<\/li>\n<li data-leveltext=\"%1.\" data-font=\"Calibri\" data-listid=\"22\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b>Paid Customer Feedback Tools:\u00a0<\/b>Clarabridge,\u00a0TrustPilot,\u00a0UserSnap,\u00a0Olark,\u00a0Atlassian,\u00a0Sysomos (you need to integrate these tools with your website after purchase)<\/li>\n<\/ul>\n<p><iframe loading=\"lazy\" style=\"border: 1px solid #CCC; border-width: 1px; margin-bottom: 5px; max-width: 100%;\" src=\"\/\/www.slideshare.net\/slideshow\/embed_code\/key\/4MAIK6mr6mh6Vc\" width=\"800\" height=\"485\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span> <\/iframe><\/p>\n<p style=\"text-align: justify;\">With markets getting highly competitive day-by-day and customers being spoilt with choices, it is advised to stay abreast of what they want, like and are looking forward to. This is where the importance of customer feedback lies. Customer feedback is no more a choice or luxury it is close to a mandate for any business(online or offline). By keeping all the above-mentioned factors in sync with your business, using the best tools for customer feedback and being interactive with your customers is a sure shot best recipe to increase your business growth and sales rapidly!<\/p>\n<p style=\"text-align: justify;\">With all your marketing efforts for your business in place, it\u2019s a good idea to have an all-in-one payment solution in place as well. Now to enjoy the best payment gateway experience and grow your business effortlessly!\u00a0\u00a0<span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><a href=\"https:\/\/goo.gl\/y4ac4S\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3619 aligncenter\" src=\"https:\/\/blog.payumoney.com\/wp-content\/uploads\/2018\/06\/CTA.png\" alt=\"Payumoney signup\" width=\"195\" height=\"71\" srcset=\"https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/06\/CTA.png 500w, https:\/\/payu.in\/blog\/wp-content\/uploads\/2018\/06\/CTA-300x109.png 300w\" sizes=\"(max-width: 195px) 100vw, 195px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Finalising wedding spaces, vendors, boutiques, movie tickets, best service providers and much more, the &#8220;check the review first&#8221; bug has bitten us hard.\u00a0History states 70% of customers rely on online&#8230;<\/p>\n","protected":false},"author":21,"featured_media":3862,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[584],"tags":[627,635,630,640],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Importance of Customer Feedback to Increase Your Sales!<\/title>\n<meta name=\"description\" content=\"Online\u00a0customer feedback is the\u00a0ultimate marketing tool for any business! 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